ABOUT THE COMPANY
The Experience Gap: Why Listening Isn’t Enough
In today’s hyper-connected UAE market, decision-makers face a growing disconnect between what customers and employees expect and what organizations deliver.
This experience gap is costing businesses more than just satisfaction. It’s eroding loyalty, productivity, and brand trust.
Challenge: Many leaders struggle to capture real-time feedback across channels, leading to missed opportunities for improvement.
Challenge: Without a unified view of experience data, organizations face fragmented insights and delayed responses.
Challenge: Traditional surveys and outdated tools fail to keep pace with the speed of digital transformation.
What is Qualtrics?
Qualtrics Experience Management (XM) is a cloud-based platform that helps organizations design and improve the four core experiences: Customer, Employee, Product, and Brand by capturing feedback, analyzing it with AI, and triggering actions in real time.
Why it matters?
Because in the UAE’s competitive landscape, every interaction counts. Whether it’s a dissatisfied customer or a disengaged employee, Qualtrics helps you detect the signals early and respond with precision.
What Qualtrics Can Do for You?
Qualtrics is more than a survey tool. It’s a full-fledged operating system for experience management, offering:
✅ CustomerXM: Capture feedback across web, mobile, contact centers, and in-person interactions.
✅ EmployeeXM: Measure engagement, onboarding, manager effectiveness, and workplace culture.
✅ ProductXM: Test concepts, optimize features, and understand user behavior pre- and post-launch.
✅ BrandXM: Track brand perception and competitive positioning in real time.
✅ AI-Powered Analytics: Identify trends, root causes, and predictive insights.
✅ Automated Workflows: Trigger actions and alerts based on feedback thresholds.
✅ Integration Ready: Seamlessly connects with your CRM, ERP, and HR systems.
Why Leading Enterprises Choose Qualtrics?
✅ Real-Time Decision Making: Act on insights as they happen.
✅ Unified Experience View: One platform for customers, employees, products, and brand.
✅ Increased Loyalty and Retention: Address issues before they escalate.
✅ Scalable Across Departments: From HR to marketing to operations.
✅ Compliance and Security: Enterprise-grade data protection aligned with UAE regulations.
Is Qualtrics Right for You?
| Pros | Cons |
|---|---|
| Comprehensive XM platform | Requires onboarding and training |
| AI-driven insights | Premium pricing for full suite |
| Seamless integrations | May need customization for niche use cases |
| Scalable across industries | Initial setup can be resource-intensive |
| Strong support and community | Overwhelming for small teams without guidance |
Why Choose Qualtrics Over Other Experience Management Tools?
Unlike fragmented tools that focus on one aspect of experience, Qualtrics unifies all four pillars: Customer, Employee, Product, and Brand into one intelligent platform. Its AI engine doesn’t just report data, it recommends actions. That’s the difference between listening and leading.
Is This the Right Fit for You?
If you’re a CIO, CTO, or Head of IT in the UAE looking to:
✅ Improve customer satisfaction and loyalty
✅ Boost employee engagement and retention
✅ Make data-driven decisions across departments
✅ Align with UAE’s digital transformation goals
Then Qualtrics is built for your vision.
Your Trusted Qualtrics Partner in the UAE
We don’t just implement Qualtrics. We help you embed experience thinking into your culture. With deep expertise in ERP/CRM integration, regulatory alignment, and AI-driven transformation, we ensure your XM journey is strategic, compliant, and impactful.
From Discovery to Impact
- Discovery Workshop: Understand your goals and current experience gaps
- Solution Design: Tailor Qualtrics to your business needs
- Implementation: Seamless integration with your existing systems
- Enablement: Train your teams for adoption and success
- Continuous Optimization: Ongoing support and insights
Trusted by Leaders, Proven by Results
✅ Case Study: A UAE-based retail group improved NPS by 35% in 6 months
✅ Certification: Qualtrics-certified consultants and implementation specialists
✅ Client Testimonial: “Their team helped us turn feedback into action. We now anticipate issues before they arise.”
Frequently Asked Questions
What You Need to Know?
Is Qualtrics suitable for mid-sized businesses?
Yes. While enterprise-ready, Qualtrics scales well for mid-sized firms with growing experience needs.
Can it integrate with our existing CRM or ERP?
Absolutely. Qualtrics offers native integrations with Salesforce, SAP, Oracle, and more.
How long does implementation take?
Depending on scope, most projects go live within 6 to 12 weeks.
Is it compliant with UAE data regulations?
Yes. We ensure full alignment with local data protection and compliance standards.
What kind of support do you offer post-implementation?
We provide ongoing optimization, training, and strategic advisory.